Collection: Sarah Watts-Ruby Star Society

About Sarah Watts

Work and Life

I graduating in 2008 from Ringling College with a BFA in illustration. I got my first job designing kids clothing at Carter's Osh Kosh, where I first learned how to make repeat patterns professionally. Then I worked at International Greetings, where we made gift and stationery for companies like Target, Marshalls and Michaels. I left the corporate art world in 2011 when my freelance began to pick up enough to make the leap.  

Over the years I have designed 20+ collections, and have licensed it to companies for products ranging from reusable diapers to quilting fabric to children's books.

I now own my own stationery company called Craftedmoon, and have a new teaching division called Craftedmoon's School for Misfit Makers. You can view my illustration portfolio at wattsalot.com and on my Instagram feed. 

I spend most of my time running Craftedmoon and designing fabric for Ruby Start Society.

I married my high school bestie, Scott, by eloping in Vegas on Halloween. We live in Georgia outside of Atlanta and have two little girls named Willow and Violet. We also have two dogs, a cat and chickens. Things are lively around here.

47 products
  • NOW IN STOCK! Ruby Star Society-Purl-Charm Pack
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  • NOW in Stock! Panel-Ruby Star Society-Peppermint Please Countdown Panel
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  • 1 Yard Panel-Ruby Star Society-Peppermint Please Wrap Panel
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  • 1 Yard Panel-Ruby Star Society-Peppermint Please Gift Panel
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  • NOW IN STOCK! Ruby Star Society-Purl-Jelly Roll
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  • Bundle and SAVE! Bundle-Ruby Star Society-Peppermint Please-3 Panel Bundle
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  • Sewing Supplies Tote by Crafted Moon
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  • NOW IN STOCK! Ruby Star Society-Purl-Fat Quarter Bundle
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  • Ruby Star Society-Food Group-Charm Pack
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  • Pre-Order-Ruby Star Society-First Light-Charm Pack
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  • Pre-Order-Ruby Star Society-First Light-Layer Cake
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  • Pre-Order-Ruby Star Society-First Light-Jelly Roll
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  • Pre-Order-Ruby Star Society-First Light-Blouses in Peach Blossom
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  • Pre-Order-Ruby Star Society-First Light-Blouses in Parchment
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  • Pre-Order-Ruby Star Society-First Light-Blouses in Citron
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  • Pre-Order-Ruby Star Society-First Light-Ghost Saltines in Goldenrod
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  • Pre-Order-Ruby Star Society-First Light-Ghost Saltines in Florida
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  • Pre-Order-Ruby Star Society-First Light-Ghost Saltines in Black
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  • Pre-Order-Ruby Star Society-First Light-Moonrise in Metallic Sunlight
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  • Pre-Order-Ruby Star Society-First Light-Moonrise in Metallic Sandbox
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  • Pre-Order-Ruby Star Society-First Light-Moonrise in Metallic Peach Blossom
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  • Pre-Order-Ruby Star Society-First Light-Code in Citron
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  • Pre-Order-Ruby Star Society-First Light-Code in Peach Cream
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  • Pre-Order-Ruby Star Society-First Light-Code in Buttercream
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  • Pre-Order-Ruby Star Society-First Light-Chunky Dots in Goldenrod
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  • Pre-Order-Ruby Star Society-First Light-Chunky Dots in Tangerine Dream
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  • Pre-Order-Ruby Star Society-First Light-Chunky Dots in Metallic Pewter
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  • Pre-Order-Ruby Star Society-First Light-Chunky Dots in Metallic Sandbox
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  • Pre-Order-Ruby Star Society-First Light-Tiny Flowers in Metallic Melon
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  • Pre-Order-Ruby Star Society-First Light-Tiny Flowers in Wool
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  • Pre-Order-Ruby Star Society-First Light-Tiny Flowers in Citron
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  • Pre-Order-Ruby Star Society-First Light-Tiny Flowers in Metallic Black
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  • Pre-Order-Ruby Star Society-First Light-Sono in Metallic Black
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  • Pre-Order-Ruby Star Society-First Light-Sono in Peach Cream
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  • Pre-Order-Ruby Star Society-First Light-Sono in Sandbox
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  • Pre-Order-Ruby Star Society-First Light-Sono in Sweet Cream
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  • Pre-Order-Ruby Star Society-First Light-Fruit Flowers in Sorbet
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  • Pre-Order-Ruby Star Society-First Light-Fruit Flowers in Metallic Sunshine
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  • Pre-Order-Ruby Star Society-First Light-Fruit Flowers in Metallic Ash
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  • Pre-Order-Ruby Star Society-First Light-Floral Lace in Metallic Ballet
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